The new EU wine labelling rules: revolution or substantial continuity? by Giuliano Lemme

Wine, therefore, especially in some countries, could become even more of an elite product, the prerogative of a public capable of grasping its cultural and organoleptic aspects, neglecting further information, perceived - perhaps rightly - as irrelevant. On the other hand, the trend of a reduction in per capita consumption and a simultaneous rise in average quality has been going on for years. The new Regulation, beyond its intentions, would only consolidate them.

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